Cornerstone were asked to produce a brochure for North West Ambulance Service which was in line with their corporate identity, and able to effectively communicate key information about their Council of Governors. The brochure was to be easily amended with the addition of new members, so it needed to be flexible in its approach.
Cornerstone developed a design and layout that was in line with existing NWAS brand guidelines, whilst also ensuring that the document was flexible to change in the future. We did this by creating a custom wrap around folder, which contained file prongs and individually punched inner pages for council information and details, that could also be printed digitally in short runs for future use and added or removed as needed.
Delivery & Outcome:
The document has so far worked well in adapting to changing information, being capable of holding further inserts with ease, allowing for a flexible design impact that was asked for in the initial brief.