The Opal People
Brand & Identity Design
The Brief -
The Opal people briefed cornerstone to develop a brand that reflected their unique and interesting product range in order to appeal to prospective customers and instill confidence when carrying out a purchase either online or at trade shows and exhibitions.
The Pitch -
After in depth market research, we felt that the above option would be most suitable for the client. This was pitched alongside three other concepts, and we were very happy to see it selected as the favourite.
Delivery -
Following approval on the new brand, Cornerstone transferred it onto literature and online media in a timely fashion, ready for a large trade show being run in London at the time.
Outcome -
Feedback from the client to date has been outstanding. It has been indicated that the new brand has helped re-position their business and attract new customers to the business.
