
rosa homes
gomersal press advert
The Brief - Rosa Homes asked Cornerstone to produce a press advert that was in keeping with the current image for their Gomersal development. The concept needed to use the rosa burgundy as the primary colour, with imagery to support the main message.
The Pitch - Cornerstone developed the advert pictured (above) which uses light colours that are from the main rosa burgundy pallette, whilst also using imagery that easily identifies the target audience.
Delivery - The press advert was designed and produced within one working week and placed in a number of publications for the following weeks.
Outcome - Rosa commented on the clean, interesting and simple look of the advert and said that it would help build a positive image andidentity for the development whilst increasing its desirability to potential buyers.