
fmcg
product brochures
The Brief - fmcg briefed cornerstone to design and produce a corporate brochure that presented their product range in a professional, and easily navigaable manner, whilst being flexible enough to adapt to key selling periods and trends.
The Pitch - Cornerstone produced a brochure which was in keeping with the fmcg brand, whilst also highlighting key product ranges by giving them seperate sections which can then be easily moved for future brochure adaptations. The idea was accepted by fmcg, and
the go-ahead given for the production of the brochure.
Delivery - Once the design of the brochure was completed, the artwork was sent to print and delivered within 5 working days.
Outcome - So far the brochure has been very well accepted by both fmcg and their customer base. It has been said to aid the selling process greatly, giving new customers a good overview of the company and the products they offer.