Hygienics Ultimate
Packaging Design
The Brief -
Following the Swine Flu outbreak in 2009, Cornerstone were commissioned to create the packaging design for an all new range of high specification hand hygiene gels, which were to be known as Hygienics Ultimate. The brief was to create a clean, clinical looking product, which communicated well the high specification formula of the product.
The Pitch -
The packaging design shown right was developed and pitched by Cornerstone over the following two weeks, with an outstanding response from the client. All elements, proposed specification and colour ways were well liked and approved by the client.
Delivery -
The branding and packaging was finalised and signed off soon after, which was then released for production.
Outcome -
Feedback on the range so far has been positive, with the range been ear-marked as the future of the traditional Hygienics brand already in place.
